EXTREMELY UNDERRATED: 'Merchants of Truth: The Business of News and the Fight for Facts'

 Jill Abramson 

When the book of former Executive Editor of The New York Times Jill Abramson was released it was attacked mercilessly by both new media and establishment media.


The charges included everything from the misrepresentation of facts to plagiarism in Merchants of Truth: The Business of News and the Fight for Facts.

Still, I picked up the book hoping to gain some limited insight into what goes on at The New York Times.

I am happy to report that I did. The book from start to finish is jammed packed with reporting on how different organizations in the age of social media operate, adjust and impact.

 Abramson not only provides insight into The New York Times during this era but also new media outlets such as Vice and BuzzFeed.

After reading the book, I suspect that the attacks have come because she has told too much truth.

If you run a website, a blog, do youtube videos or whatever in this age of social media, this book is a must-read. To be sure, there is an occasional leftish slant that appears but, for the most part, this book contains incredible jam-packed original reporting on inside methods and operation of conventional news outlets and new social media outlets in this day and age.

Page after page provided me with insight and ideas about new ways to approach the running of my own websites. This book is destined to be a classic about the early stages of social media.

If you are in the business or thinking of getting in the business, you need to read this book now.

Order here:

-RW