By Robert Wenzel
Today is "racial bias" training day at Starbucks.
I have always thought of Starbucks founder Howard Schultz as a social con man but now he is going over the top.
He calls the size of his coffees, short, tall, grande, and venti, instead of small, medium, large and extra large.
He calls his employees "partners," but he is worth $2.8 billion. His "partners" don't seem to be worth as much.
And now the social scam artist is going to pretend that somehow he is going to change the views of his "partners" on "hidden racial bias" as though this was some kind of serious problem at Starbucks because a store manager called the police on two black guys who refused to leave a Philadelphia Starbucks even though they hadn't ordered anything, apparently mistaking the Starbucks for a government-run public library and having attitude about it.
There is no racist alive that is going to be flipped by the training as reflected in the video below. This is a venti-size scam.
But again, most employees at Starbucks, and pretty much everywhere in America wait on customers and serve them regardless of race, religion or any other distinguishing characteristics.
There is no problem.
Employees get "The customer is always right." The phrase was popularized in the late 1800s by Harry Gordon Selfridge, John Wanamaker and Marshall Field, remarkably before the birth of Howard Schultz.
Schultz has a talent for selling overpriced coffee but it is a joke to think this guy knows anything about race relations.
He lives in Seattle, which is a pretty white part of the country. It is only 7.9% black, but Schultz has managed to find a section of the city to live in that has an even lower black population. He lives in an area known as Madison Park, where of its 1,538 residents only 80 are black.
But his part of this exclusive area is even more exclusive. It is a gated community of nine houses. Schultz paid $21.7 million for his. Do you want to venture a guess as to how many of the other eight homeowners in his double-exclusive area are black? And will he allow us to use the bathrooms at his house if we happen to be in the area?
Robert Wenzel is Editor & Publisher of EconomicPolicyJournal.com and Target Liberty. He also writes EPJ Daily Alert and is author of The Fed Flunks: My Speech at the New York Federal Reserve Ban .and most recently Foundations of Private Property Society Theory: Anarchism for the Civilized Person Follow him on twitter:@wenzeleconomics and on LinkedIn. His youtube series is here: Robert Wenzel Talks Economics. The Robert Wenzel podcast is on iphone and stitcher.