Focus group watches ad intended to embarrass Trump by playing his attacks on fellow R[epublican]s. By 5-1 margin they find it funny not offensive
— daveweigel (@daveweigel) December 10, 2015
When focus group began, only 10 people said they were 90% or 100% set on backing him. After an hour of discussing his gaffes, it's 16.
— daveweigel (@daveweigel) December 10, 2015
Two voters who came into the focus group having cooled on Trump now say they're more supportive, after 2.5 hours of negative arguments
— daveweigel (@daveweigel) December 10, 2015
This Trump focus group is now mostly justifying him mocking the disabled reporter. Hour 3 starting now
— daveweigel (@daveweigel) December 10, 2015
The only negative ad that the group found effective was one about people who lost jobs in Trump deals. Nothing else worked.
— daveweigel (@daveweigel) December 10, 2015
Luntz analyzing his Trump focus group: "The intensity here is greater than anything I saw for Ross Perot."
— daveweigel (@daveweigel) December 10, 2015
-RW
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