This guy is a piece of work. Today, his employees partners were told to show a bit of motherly tenderness, in a retail-wide email. The email also provided a bit of Keynesian nonsense about consumer spending.
Fusion reports:
This morning, Starbucks CEO Howard Schultz wrote an email to all of the company’s retail employees (known as “partners”) and managers, telling them to be extra-nice to customers who were feeling “an increased level of anxiety and concern” because of the crashing stock market.
“Today’s financial market volatility, combined with great political uncertainty both at home and abroad, will undoubtedly have an effect on consumer confidence and perhaps even our customers’ attitudes and behavior,” Schultz wrote, according to a copy of the email obtained by Fusion. “Our customers are likely to experience an increased level of anxiety and concern. Please recognize this and – as you always have – remember that our success is not an entitlement, but something we need to earn, every day. Let’s be very sensitive to the pressures our customers may be feeling, and do everything we can to individually and collectively exceed their expectations.”BTW; Starbucks stock was down $2.50 today, which means the market value of Schultz's position in the company dropped by $80 million.
(ht Smaul gld)
"Let’s be very sensitive to the pressures our customers may be feeling, and do everything we can to individually and collectively exceed their expectations.”
ReplyDeleteNow I know why a small coffee at Starbucks is double the cost of one from McDonalds, it's being served by psychologists.
Pansies. Good grief, are there any men left in America?
ReplyDelete