Tuesday, March 19, 2019

You Have to See This: Fascism Perfume Ad

Ayelet Shaked
By Robert Wenzel

In Israel, the New Right party released a campaign ad on Monday mocking left-wing fears about its positions, reports The Times of Israel.

The faux perfume video ad poses Justice Minister Ayelet Shaked, a co-chair of New Right, as its sultry model, and an affected, whispering narrator listing Shaked’s goals — all under the pretense that the perfume is called “Fascism, by Ayelet Shaked.”

“A judicial revolution,” the narrator whispers, according to TOI,  “scaling back [judicial] activism … judicial appointments … governance … separation of powers … reining in the High Court….”

Then, 30 seconds into the 44-second spot, Shaked picks up the perfume bottle and sprays it in the air. The soft music cuts out and, raising her eyebrows, she quips in her signature blunt tone, “To me, it smells like democracy.”
(((Yair Rosenberg)))
For those wondering what this troll ad means in English: Shaked's party wants to subordinate the Israeli judiciary to parliament. The left calls this fascism, and she is mocking them, saying that her policy is actually more democratic (since it puts parliament over the courts).
From Wikipedia:

Shaked (born 7 May 1976) is an Israeli politician, activist, and computer engineer... Widely viewed as a potential future Prime Minister, in the opinion of Haaretz, "she is poised to be Israel’s most successful female Israeli politician since Golda Meir"...

From the end of 2011, she campaigned against illegal immigration from Africa to Israel, saying that it poses a threat to the state and also involves severe economic damage...

In June 2014, Shaked posted an article by the late Israeli writer Uri Elitzur on Facebook. The Facebook post was variously described in the media as calling Palestinian children "little snakes" and appearing to justify mass punishment of Palestinians...

Shaked was placed third on the Jewish Home list for the 2015 elections, and was re-elected to the Knesset. On 6 May 2015, it was reported that Prime Minister Benjamin Netanyahu had agreed to appoint Shaked as Minister of Justice as part of a plan to form a new coalition government. Shaked took office as Justice Minister on 14 May 2015...

In December 2018 Shaked was amongst the Jewish Home MKs to leave the party and form the breakaway New Right party...
Shaked argues that the Israeli economy is insufficiently capitalistic. As part of a 20 page treatise she wrote in an academic law journal in 2016 on the structure of the Israeli legal system, she argues that the Israeli economy is suffering from massive over-regulation, and that the fight to de-regulate the economy is a constant uphill battle...
Shaked supports and has legislated for the decriminalization of cannabis consumption...

She was influenced by Ayn Rand, in particular The Fountainhead and Atlas Shrugged. She describes her personality as 'intellectual' and 'systematic'.
 The New Right party platform, as detailed by the party's website, is (via Wikipedia)

Robert Wenzel is Editor & Publisher of EconomicPolicyJournal.com and Target Liberty. He also writes EPJ Daily Alert and is author of The Fed Flunks: My Speech at the New York Federal Reserve Bank and most recently Foundations of Private Property Society Theory: Anarchism for the Civilized Person Follow him on twitter:@wenzeleconomics and on LinkedIn. His youtube series is here: Robert Wenzel Talks Economics. More about Wenzel here.


  1. She also stands for banning the distribution of free newspapers. She's full of crap. https://www.timesofisrael.com/new-bill-seeks-to-limit-free-newspapers/

  2. A few more details on this. Supreme court judges are picked by other judges. She wants to end this. That's the point of the whole thing. The left has a monopoly on the Supreme Court since the court basically appoints itself.

  3. Only a fascist would want to prevent waves of 3rd world immigrants from coming in and contributing their skills and genes to the nation. Am I right?