Sunday, March 22, 2015

BREAKING: Starbucks Ends 'Race Together' Campaign in Stores, But...

Howard "I live in a very white neighborhood" Schultz is feeling the pressure. New York Magazine reports:
As of today, Starbucks employees will no longer be writing "#RaceTogether" on cups, so it looks like you've missed your opportunity to end racism by harassing your local barista. Company spokesperson Jim Olson claimed that the campaign wasn't called off due to the huge backlash, telling the Associated Press that writing on cups was "just the catalyst" for the company's broader campaign. In a company memo, CEO Howard Schultz said that in the coming weeks, the company will continue hosting various events on racism, hiring opportunity youth (16- to 24-year-olds who aren't in school or employed), and "expanding our store footprint in urban communities across the country."

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